With Discovery programming, the bar is high for adventurous, off-the-beaten-path content that must continually amaze and awe.
Our sales tape had to do the same thing. A multi-screen edit of towering proportions (20-foot high screens), we scoured the entire media landscape for clips and sound bites that captured the passion of fans, celebrities, and media personalities that were talking Discovery.
We also worked to show off the network’s impressive #1 ratings numbers over the past year, all in an insanely short period of time. And we even threw in some adventurous travel of our own, flying to the upfront location with the tapes to ensure quality control at the source. We’re with you every step of the way!