“Epic” + TLC

We poured over footage from TLC’s hit shows to find just the right moments to pair with the epic adventure from the movie, combining those clips with a custom script for each show and animated character alphas from Epic.

We peppered these in to the TLC branded environment, along with a quick, custom in-house shoot to recreate a shot from the famous What Not to Wear set. These extra efforts made all the difference, as this series of spots became a perfect example of raising the bar in the integrated space, one slug at a time.

Creative Development