Harlem’s Fashion Row + OWN

We helped OWN create an empowering digital content series exploring the origins of Harlem’s Fashion Row and its designers.

We teamed up with OWN to shoot a short-form content series following the story behind Harlem’s Fashion Row that gave viewers a behind-the-scenes look at the 2018 awards show, featuring honorees such as NBA all-star LeBron James and fashion icon Dapper Dan.

The multi-episode content series showcased the journeys of HFR founder Brandice Daniel and fashion designers Felisha Noel, Kimberly Goldson, and Undra Duncan to take a deep dive into their visions, inspirations, and challenges, which set the standard for the next generation of designers of color to strive towards.

OWN released the series on Facebook Watch as well as their O&O websites where it was well-received by their audience, leading to tons of engagements and positive reactions.

Post by OWN